Well, not to see the Beatles perhaps, but to see the venue where they played their first US concert 51 years ago. Why? Because, as you’ve no doubt heard, Seattle-based outdoor goods icon REI last week chose Douglas Development’s Uline Arena for a 51k SFretail showcase. (Product placement: You can hear more at our Bisnow NoMa summit Feb. 10.)

So why would REI pick a structure we bet you’ve only seen from the train as you pull into Union Station? And make it its first DCstore and one of just five “flagships” out of its 140 locations across the country?

https://www.bisnow.com/archives/newsletter/washington-dc/3935-why-noma-is-hot-part-1/